Keyword statistics every webmaster should know
Below is our list of Keyword statistics every webmaster should know. If you are working on optimising your campaigns and content, then read through this list and ensure you cover the basics.
- If you are working in the retail sector - over 50% percent of people who shop online search using phrases of three or more words, while less than 10% percent use one keyword.
- 20-25% of all Google search queries are unique, meaning you sometimes need to think beyond what keyword tools are offering and think of phrases yourself.
- Google performs upwards of 400 million searches per day for keywords, with the US, UK, Australia and Canada sending the highest numbers of queries.
- Over 10% of search queries are mispellled or mis-typed